It was 7:23 a.m.
I was on the porch with my tea. Ducks waddling in the background. Wordle half-solved.
And then it hit me:
I’d been pushing so hard for the next big strategy…
I forgot to listen to the ones already working.
Earlier that week, I’d had a conversation with a client—one of those low-stakes, no-agenda chats.
And she said something in passing that stopped me:
“Honestly, it’s not the tools or tactics. It’s that now I actually know what to focus on every morning.”
That was it.
She wasn’t stuck because she lacked ideas.
She was stuck because she was drowning in them.
👉 The breakthrough didn’t come from more action.
It came from less noise.
And that’s the paradox:
Most fractional execs are sharp. Driven. Creative.
But those strengths become weaknesses when they distract you from doing the one thing that actually moves your business forward: focus.
You don’t always need a better strategy.
You need space to remember the one you already built.
This email wasn’t in the plan.
But that 20-minute tea break gave me more clarity than any spreadsheet this week.
In tomorrow’s email, we’ll talk about why “hustle mode” feels productive—but keeps most fractionals stuck—and how to rewire your system for focused progress.
(And if you missed the one about the quote that changed everything, you can find it HERE.)
Fractional powerhouses aren’t born. They’re built.
– Sue
